The start of 2022 not only marks a new year but also the graduation year of the MBA Class of 2022. As they begin their last semester, we asked EC (second-year) students about their first cold call, ...

Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone to start a relationship with a prospect who’s never heard of you remains ...

With so many forms of digital communication available, the traditional cold phone call may seem like a lesser form of gaining a sale or finding a business partnership. Some people may believe that ...

Cold calling is a sales strategy that involves phoning a potential customer unsolicited in the hopes of getting them to buy your goods or services. Granted, cold calling isn’t always the most popular ...

The Socratic method—known to many first-year law students as “cold calling”—plays a significant role in the modern law school experience. The method is intertwined with the academic foundations of ...

These practical cold calling tips will help you and your team hit quotas early, maximize your time, and get better results. I understand why some people are too afraid to make cold calls — it’s hard, ...

A ttending a class where discussion is always dominated by the same handful of confident students can be annoying. It’s not great for learning, either: Participation is a form of practice, and hearing ...