Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Social media platforms use complex algorithms to decide what content appears on each user's feed. These systems are designed to filter massive amounts of posts and prioritize the ones most likely to ...

For years, social media giants controlled what users saw in their feeds. While people could follow accounts, like posts or hide content they didn’t enjoy, recommendation algorithms controlled what was ...

In the high-stakes world of digital marketing, "the algorithm" is often spoken of as a shadowy, unpredictable force that gatekeeps success. For small and medium-sized businesses, trying to keep up ...

Teenagers want a greater voice in the design and governance of platforms such as TikTok, Instagram and YouTube, according to ...

The polarising impact of social media isn’t just the result of bad algorithms – it is inevitable because of the core components of how the platforms work, a study with AI-generated users has found. It ...

How do the algorithms that populate our social media feeds actually work? In a piece for Time Magazine excerpted from his recent book Robin Hood Math, Noah Giansiracusa sheds light on the algorithms ...