Branding is one of those somewhat scary sounding, somewhat mysterious marketing words that we don't really like to think about because we usually don't like to think of ourselves as marketers. But ...

Science gets a lot of respect these days. Unfortunately, it's also getting a lot of competition from misinformation. Seven in 10 Americans think the benefits from science outweigh the harms, and nine ...

Something is either right or wrong. Right? Source: Jean-Christophe André/Pixels An essay in The New York Times, “Joe Rogan Is a Drop in the Ocean of Medical Misinformation,” made an excellent point in ...

I entered 2020 thinking of myself as a science writer. I ended the year less sure. While the first sparks of the COVID-19 pandemic ignited at the end of 2019, I was traipsing through a hillside in ...

Over a decade ago, I sat in my living room with a bunch of nerds, tears pricking my eyes, as I saw the Curiosity rover’s first blurry selfie taken on Mars. The NASA livestream had just confirmed the ...

David N. Schwartz is the author of The Last Man Who Knew Everything: The Life and Times of Enrico Fermi, Father of the Nuclear Age. You can find him on Twitter at: @dschwa8059. I have been living with ...

Stephen Jay Gould famously described the relationship between science and religion as one of "non-overlapping magisteria," with science restricted to facts and theories about the empirical universe, ...

The president visited California after weeks of silence on its wildfires and blamed the crisis only on poor forest management, not climate change. “I don’t think science knows” what is happening, he ...