WeChat announced that its mini program games have surpassed 500 million monthly active users, with average user time online up 10% from last year. Over 80% of users launch games via features like pull ...

Tencent is reportedly testing a WeChat AI agent that could navigate mini programs and complete multi-step tasks, giving China's dominant super app an execution layer that ChatGPT still has to build.

WeChat mini-games are a three-in-one engine: gameplay validation, monetisation and a funnel into apps. Hybrid ads-and-IAP monetisation does the heavy lifting, with PC players spending more than mobile ...